Tuesday, May 26, 2020
Socratess civil disobedience - Free Essay Example
Its our responsibilitys as citizens to not only follow the laws in place but to challenge them when we deem them unjust. By doing this we are directly committing civil disobedience. Civil disobedience is a tool that when molested can hurt the system in place but, when used justly to alter the laws inhibiting certain rights in can enlighten the system. One of the most famous proponents of Civil disobedience is Martin Luther King Jr, he saw injustice in our society and fought to correct it. In Letter from a Birmingham Jail King Draws a connection between himself and Socrates, who was a firm believer in the laws of Athens, yet he in turn practiced civil disobedience. In Letter from a Birmingham Jail King surmises that although he may practice Civil disobedience, so did many other influential people in history, one being Socrates. King believed that Socrates openly practiced civil disobedience and Academic freedom is a reality because Socrates practiced civil disobedience (Letter from a Birmingham Jail, page 5). MLKs definition of civil disobedience is when an individual directly violating unjust laws or social norms set by the status quo nonviolently and with the intent of succumbing to the punishments. In kings eyes Socrates practices civil disobedience similarly to the way he does, because Socrates directly disobeys the opinions of the majority of his fellow citizens. Socrates doesnt just disobey the social norms, but he openly passes on his opinion of unwritten laws and encourages individuals [to] rise from the bondage of myths and half-truths to the unfettered realm of creative analysis (Letter from a Birmingham Jail, page 3). Although Socrates openly encourages others to go against certain Athenian social constructs, he is a firm believer in the laws of Athens. When Socrates was given the opportunity to save his own life by fleeing imprisonment he assures his dear friend Crito that he would rather die than break the laws of his beloved city. Even though Socrates was wrongly imprisoned and sentenced to death he would choose to die for his beliefs instead of live knowing he defied his moral code. To justify his opinion to Crito he then personifies the laws, saying that By this action you are attempting to destroy us, the laws and indeed the whole city (Crito, page 53) . Socrates believes by breaking the laws of the he is undermining everything the city and he stands. One might wonder how this is could possibly be classified as civil disobedience. Socrates has the chance to live but, knows by escaping his punishment he is directly opposing Athenss laws or committing civil disobedience. Rarely is there such a person that would lay down their lives just not to discredit the laws of their own government. Humanity at its roots is selfish, and most people placed in this situation wouldnt think twice about committing injustice if it meant their life. But, Socrates as so much faith in the laws of Athens he would die than oppose them. So how exactly could king justify Socratess civil disobedience?
Saturday, May 16, 2020
American Culture The World Of Wrestling - 1242 Words
American culture encompasses many thingsââ¬âfootball, TV shows like The Walking Dead, food festivals (like our more local Wine and Cheese Festival), and Marvel movies, to name a few. But one of the more enduring, less intelligent and far more scandalous components of our culture isââ¬âreality television. Namely shows like Jerry Springer, Maury, and even some of the court TV shows like Judge Judy and The Peopleââ¬â¢s Court. Shows like these take on the same role in our culture that wrestling did in French culture, as Barthes described in World of Wrestling. The public is somewhat aware of the fact that the accounts in these shows are embellished, but they in fact count on this extra acting out. We, as a people, love drama. The shows also have a clearly defined ââ¬Å"victimâ⬠(which replaces the role of the ââ¬Å"heroâ⬠) and ââ¬Å"bastard.â⬠But, these things have one key difference. While the wrestling matches that Barthes described were expected t o have a certain outcome, with the ââ¬Å"heroâ⬠emerging victorious and the ââ¬Å"bastardâ⬠being given his just desserts, the outcome of these shows are not as predictableââ¬âbut the designations of ââ¬Å"victimâ⬠and ââ¬Å"bastardâ⬠remain unchanged, despite the outcome. Itââ¬â¢s pretty common knowledge, at this point, that while the exact situations and people arenââ¬â¢t fake, there is a great deal of embellishment. Reddit users as well as websites like ReelRundown and Vice speculate and give their own accounts about the ways that these producers tweak little details (even down toShow MoreRelatedAnalysis : Never Trust A Snake Essay1514 Words à |à 7 PagesPhilosophy and American media scholar writes about wrestling is intended for men as a sport with a melodramatic narrative. Jenkins offers his assessment on professional wrestling. Jenkins suggests that professional wrestling and how professional wrestling with American culture and sports a s an outlet for emotional expression. (Jenkins, 34) Professional wrestling that plays on the Marxist view of the bourgeoisie versus the proletariat. Furthermore, Jenkins proposes that wrestling allows to playRead MoreAnalysis Of `` Our Celebrities `` Ourselves `` By Eliot Gabler And `` Never Trust A Snake Essay928 Words à |à 4 Pagesââ¬Å"Never Trust a Snakeââ¬â¢: WWF Wrestling as Masculine Melodramaâ⬠by Henry Jenkins, both authorsââ¬â¢ essays reflect on American Culture, however, they differ one reflecting the American individual and the other American society. In both essays values such as individualism, societal status and self-invention are discussed. However, Gabler reflects on celebrities self discovery in society while Jenkins focuses on how you can find your place in society as WWF wrestling resembles the American societal structure. Read MoreThe Elaborate Entrance Of Chad Deity1381 Words à |à 6 PagesThe Elaborate Entrance of Chad Deity is a satirical play written by playwright Kristoffer Diaz. The play is centered on the absurd, yet implicit racism of the American people. In the play, professional wrestler Macedonia Guerra is constantly battling to promote himself in the world of wrestling. He eventually finds a way to become a famous wrestler, but it involves selling out his values and pretending to be an absurdly inaccurate and stereotypical Mexican character even though he is Puerto RicanRead MoreMexican Icons and Heores970 Words à |à 4 PagesThe subject of the website entitled The Films of El Santo is El Santo. Numerous years after his death, El Santo is still an icon of Mexican popular culture. Even though the comic book that originally facilitated him to gain an enormous celebrity status is long gone, his films are still available on tape, DVD, and on the internet. El Santo was born Rodolfo Guzman H uerta in 1917. Huerta would go on to be the most celebrated wrestler in lucha libre. Santo is featured in 54 films, and in these B gradeRead MoreMasculinity and Gender Roles1232 Words à |à 5 Pagessports, and entertainment television (Soulliere 2006). The article ââ¬Å"Wrestling with Masculinity: Messages about Manhood in the WWEâ⬠by Danielle M. Soulliere (2006), examines messages about manhood revealed by televised professional wrestling (Soulliere 1). Messages concerning masculinity and manhood were investigated and compared to the cultural version of masculinity (Soulliere 2006). Soulliereââ¬â¢s research proves that the World Wrestling Entertainment (WWE) depicts messages, which supports the dominantRead MoreSpecial Issues Paper1542 Words à |à 7 Pagesaudience. In other words, ethics keep you from being inappropriate when you deliver your message. Technology.. well this is a given! If technology were not here today, I would not be able to write my paper or my pres entation that is due. Everyone world wide probably spend the majority of their time in front of some kind of screen. Everyone communicates through technology, either by cell phone talking or text message. Technology has made life almost 100% easier, for everyone. The last word I learnedRead MoreLove Conquers All Trap in the film, The Wrestler1624 Words à |à 6 Pagestypical plot structure and unconventional resolution, The Wrestler creatively rejects this master narrative of domesticity. The master narrative is a compelling force that dictates audienceââ¬â¢s expectations of stories. Master narratives are steeped in culture and are ingrained into one from a young age. Audiences unwittingly accept the master narrative as how things ought to be. When reading a story or watching a film, the master narrative can be so strong that audiences sometimes cannot accept or areRead MoreAnalysis Of The Film Figural 1462 Words à |à 6 Pages Figural Portray: American Art in Nineteen Centaury The artwork is an aesthetic autonomous expression by someone on something. This means that artwork always has a life of its own that is very separate and different from other affairs of human beings. The artist making the art will always define the purposes and the functions of his/her arts. Sometimes it may be the public or the market of the arts that will define the functions of the arts. Expression by artists through artworkRead MoreWhen Things Fall Apart By Chinua Achebe918 Words à |à 4 Pagespassionate leader of his tribe, the Igbo. Throughout the book he wishes to please the Igbo people, a one way he does that is by distancing himself from his father. To Okonkwo his father was a disgrace, lazy, poor and cowardice. Okonkwo is first seen wrestling and proving his worth to the tribe. He built his home and earned a reputation of a strong diligent farmer. His reputation is reassured by his good crop and agricultural season, and because of this he earns a large sum of cash. His we alth, influenceRead MoreThe Value of Physical Education to the Ancient Greeks and Romans1574 Words à |à 7 Pageschanged over different time periods and as a result of ever-changing socio-cultural events. Some civilizations use the practice of physical education to prepare for war, some for profit, and some for a general all-around development. Three ancient cultures are of particular importance to development of physical education. The Athenian Greeks, the Spartan Greeks, and the Romans each had their own beliefs about the mind, body, and spirit. While these early civilizations valued physical development
Wednesday, May 6, 2020
Manifestation of Latin-American Gender Roles in American...
Manifestation of Latin Gender Roles in American Media Objective The objective of this study is to examine the manifestation of Latin gender roles in American Media. Towards this end, this study will examine the literature in this area of inquiry. Introduction Gender roles are reported to be generally defined as sex-based categories that specify appropriate rules of conduct for males and females in a particular culture or society. Although grounded in biological differences between males and females, gender roles are social constructs. Simply put, based on the anatomical difference between men and women, each is prescribed varying and often stereotypical social roles that are reinforced at the individual level and by larger society. (Womens Health Encyclopedia, 2012) The work of Wood (1994) states that among the various influences on how society views men and women media are the most pervasive and one of the most powerful. (p.31) Wood additionally states Woven throughout our daily lives, media insinuate their messages into our consciousness at every turn. All forms of media communicate images of the sexes, many of which perpetuate unrealistic, stereotypical, and limiting perceptions. (1994, p.31) I. Gender Stereotypes In Television The television show Modern Family is such that places its emphasis on female gender stereotypes to further promote a male-dominant family ideology. (Lehmann, 2011, p.2) Lehmann reports that the tendency of the mass media toShow MoreRelatedGiving Birth As A Duty Essay1198 Words à |à 5 PagesGiving birth as a duty Latin America holds the most restrictive abortion regulation in the world. Indeed, 4 in 5 of the countries around the world in which abortion is totally banned are located in the continent: Nicaragua, El Salvador, Dominican Republic, and Chile. In the rest of the region, abortion is barely accepted under very restricted circumstances, like saving womanââ¬â¢s life, due to very specific physical health conditions, and eventually in rape cases. Nonetheless, there are several practicalRead MoreImpact Of The Internet On Public Sphere Essay1619 Words à |à 7 Pagesbetter understand media, democracy, and pluralism (Antony Thomas, 2010; Garcà a-Canclini, 1992; Jurgen Habermas, 1964; Stein, 2006). In Habermasââ¬â¢ words, a ââ¬Å"well-functioning public sphereâ⬠implies an ââ¬Å"open communication structures that permit and promote discussions oriented to self-understandingâ⬠(Jà ¼rgen Habermas, 1994: 128). Press and newspapers were the traditional landscape in which to deploy deliberation in the so-called public sphere. Indeed, in traditional printed media, readersââ¬â¢ commentsRead MoreA Critical Review of ââ¬Å"the Ambiguities of Football, Politics, Culture, and Social Transformation in Latin Americaâ⬠by Tamir Bar-on.14147 Words à |à 57 PagesA Critical Review of ââ¬Å"The Ambiguities of Football, Politics, Culture, and Social Transformation in Latin Americaâ⬠by Tamir Bar-On. Introduction: In Latin America, soccer is not a game; it is a way of life. It is mixed in with politics and nationalism. It defines social classes. How politically influential is soccer in Latin America? It is used by ââ¬Å"various Latin American socio-economic elites in order to retard the acceleration of working class and popular discontentâ⬠(Bar-On 1997:1.8). Is itRead MoreThe Power of Self Definition in Feminism of the African Diaspora1853 Words à |à 8 Pagesthat feminism originated in the West, for over time, it has assumed the role of ââ¬Ëscienceââ¬â¢ (Mangena, 2003). As a science, western feminism insists that it should be adopted by women all over the globe and used to deal with their specific and foundational problems. However, women of the African diaspora have come to deny such universality and define their own struggle. Uprooted from their motherland and sent to lands in Latin America and the United States, Black women experience unique intersectionRead MoreInfluence of Culture in Marketing7448 Words à |à 30 PagesCulture is comprehensive All parts must fit together, having a certain logic. For example, bowing and the strong desire to avoid embarrassment (Japan) are unified in their manifestation of the importance of respect â⬠¢ Regarding its form, culture is sensible, dynamic and creative Culture is sensible because all the manifestations even the most spiritual is perceptible to the senses, as poetry and music, it is dynamic since it is in continuous development and transformation, following the nature ofRead MoreSeparation of Church and State3865 Words à |à 16 Pagesto be about power and control: for these reasons alone they try and lie together, but for these same reasons as well as for our true betterment the American populace is far better off when they are separated. The wise men who laid the foundation of this nation, knew this; they knew the individual freedoms they sought for themselves, and all Americans who were to come, depended on, among other things, these two powerful and controlling forces being barred from creating an unholy alliance.à TheRead MoreGlobal Business Strategy for Managing Marketing: the Case of Coca-Cola Company7223 Words à |à 29 Pagesinter-/intranet to the people who make it happen. Management needs to plan for the skills necessary to accomplish the task. The culture of the company is thus one that is wedded to its own past and informed by its own self-age as an embodiment of American enterprising excellence. Further, the company is not beyond drawing faith from its successes in the past after previous reversals. For instance, although Coke appears to be going through somewhat of a fallow period at the moment, close observersRead MoreRacism and Ethnic Discrimination44667 Words à |à 179 Pagesexternal colonization 13 14 14 5 16 16 18 22 22 23 25 26 28 29 31 The Current Situation: Manifestations of ethnic discrimination against Indigenous Peoples and Afro-descendent communities in Nicaragua 34 5.1 Socio demographic situation of Indigenous Peoples Afro-descendent communities 34 5.2 Expressions of racism in Nicaraguan society 35 5.3 Manifestations of ethnic discrimination in the cultural sphere 36 5.3.1 Ethnic devaluation and low self-esteem 36 5.3.2 InvisibilityRead MoreDomestic Violence on Women in India5672 Words à |à 23 PagesINTRODUCTION : ââ¬Å"Violence against women is a manifestation of historically unequal power relations between men and women, which have led to domination over and discrimination against women by men and to the prevention of the full advancement of women...â⬠The United Nations Declaration on the Elimination of Violence against Women, General Assembly Resolution, December 1993 Since the 1990s, there has been increasing concern about violence against women in general, and domestic violence in particularRead MoreWomen, Hair, And Cancer10628 Words à |à 43 PagesChapter Three Women, Hair, and Cancer in the Media 3.1. Introducing television into the home / The Rise of the (social) Media [â⬠¦]After going downstairs, for breakfast, Leonda picks up the remote and clicks on the TV. She ââ¬Å"channels surfsâ⬠until she comes across a network morning show that has the stat of a big new Hollywood movie as a guest. [â⬠¦] Later [â⬠¦], [s]he spends the rest of the period flipping through a ââ¬Å"womenââ¬â¢sâ⬠magazine featuring articles- and many advertisements- on fashion, makeup, health
Tuesday, May 5, 2020
Marketing Fundamentals
Question: Write and make a presentation on marketing objectives, marketing strategy and action programs for the new product chosen in Assessment. Answer: 1. Introduction The prime purpose of this study is to provide a brief understanding about marketing strategy to entry in a new market with a new product. The manager has found that the new product g-roo luggage bag is viable for market entry into the country Australia. The senior management of the organization has decided to launch this new product in the Australian market in the year 2016. Here, the management body of the organization identifies the marketing objectives as well as formulates marketing strategies for this new product. Along with that, the action plan for launching and marketing the product is demonstrated well in this study. The marketing objectives, marketing strategies and action plan are outlined for the first six months form the product launch. 2. Marketing Objectives Piercy (2014) opined that it is essential for the marketers to identify the objectives that they need to achieve for the success and growth of their business. In the present case scenario, the management body has outlined the objectives behind launching their new product in the Australian market. The objectives are demonstrated below: To establish brand awareness for the new product To provide more customer satisfaction by offering better quality products To enhance the sales 8% within 6 months The management body of the organization found that the above mentioned marketing objectives are achievable within six months from the product launch. Hollensen (2015) explained that it is essential to establish brand awareness first before entering in new market. This is because the customers need to be aware of about the new product which is going to be available in the market. Here, the managers of the organization would establish the brand awareness for g-roo luggage bag in order to make the Australian customers aware about the product and its specialty. The g-roo luggage bag would offer better quality to the customers in the Australian market. Through promoting the product, they would ensure that some specific qualities would be featured. These are: Comparatively light weight Strap for attaching extra bags Integrated combination lock durability and maneuverability will be relatively high Latest design Apart from this, the organizations expect to increase the sales by 8% within the six months. They expect that the sales growth rate can be achieved as they provide better quality products. 3. Market Segmentation, Targeting and Positioning As per the viewpoint of Kumar Zia (2016), STP Model helps the marketers to analyze their offerings, ways of communicating the benefits, and valuing specific groups (Refer to Appendix 1). The STP Model helps to concentrate on three steps that include Segmentation, Targeting, and Positioning. Here, the management body of the organization has considered the STP model in launching the new product g-roo luggage bag. According to Schlegelmilch (2016), market segmentation is the key process to divide the customers into smaller groups regarding their common characteristics and needs. In the below table, the market segmentation process for the new product is demonstrated: Market Segmentation Geographic Segmentation In the Australian market, they target mainly the popular cities as more people are living there due to various reasons. Besides, the cities are considered where people make their business as well as personal travel. Demographic Segmentation The managers target the groups among which the demand for the latest model of luggage bags is comparatively high. Psychographic Segmentation More specifically, they target the customers who like to spend their leisure time through travelling places. Behavioral Segmentation It has been found that the customers who like to travel are looking for the luggage bags that are more user-friendly. Table 1: Market Segmentation for g-roo luggage bag Schlegelmilch (2016) stated that the targeting the market is one of the essential strategies that help to attract more customers and enhance the sales. Here, the respective organization targets the both the adult and mature age groups of Australias citizens. The reason behind considering these age groups is that these specific groups tend to purchase the latest model of luggage bags. In the present period, most of the people of these age groups like to spend their leisure time through travelling across the world. Therefore, they find more user-friendly benefits in the luggage bags they carry during travelling several areas. Moreover, they are looking for the bags that are featured with more benefits and provide better quality than other substitutes. Apart from this, they are going to launch as well as supply their product g-roo luggage bag in Melbourne and Sydney. The reason behind considering these two places is that these are the most popular cities in Australia. People are travell ing these places due to their business as well as personal purposes. Thus, it is expected that the organization would able to stay connected with more cultural groups. As opined by Kumar Zia (2016), market positioning is the process of communicating core benefits of the product to the target customers. They have aligned the product characteristics with the customer benefits in their positioning strategy. After analyzing the demand and expectations of the travel loving people regarding luggage bags, the organization included specific characteristics in the luggage bag. Apart from this, they would consider low-pricing strategy in order to build an effective position in the Australian market. They expect that they would be able to attract more customers as the customers are offered better quality products against lower price. 4. Marketing Strategy Following the viewpoint of Goi (2015), the marketing mix strategy helps to put right product at right place with right price at right time. Here, the management body of the respective organization considers the 4Ps marketing strategy to launch the new product (Refer to Appendix 2). The marketing strategy of the organization is demonstrated in the below table: 4Ps of Marketing Mix Marketing Strategy Product Latest product design More features in single product Better quality New brand Price Low pricing strategy Discount at the day the product will launch Place Supply through right distribution channel Promotion Promote in the local 4 stores of Melbourne and Sydney Promote through social media sites Create own website for launching the product Table 2: Marketing Strategy for launching g-roo luggage bag The above table is elaborated further here. Product: It has been mentioned before that the product will be included more features in this specific product so that it would help them to acquire competitive advantages and attract more customers. Latest design will be incorporated along with the better quality. As a result, both the quality and modern visualization of the product would attract more customers. Price: The product will be offered at lower prices in order to attract both the price sensitive and quality conscious customers. It has been found that most of the customers tend to contribute less money in these accessories and more in their holiday vacations. At the same time, they want travel friendly accessories. Thus, the respective organization both the low price and high quality strategy in this product. Place: The management body of the organization has decided to supply the product through the largest supply chain in the market of Melbourne and Sydney. People have a tendency to assume that the popular retail stores sell branded and better quality products (Kapferer, 2012). Thus, the organization has targeted the largest retail stores of these two markets. Promotion: They promote the product in the 4 local stores of these two cities. Apart from this, they would promote their product through the social media sites. Nowadays, people gather all the information through internet and contribute most of their time in surfing social media sites. This is the prime reason of choosing the sites for promoting their products. Along with this, they would create their own website to provide the information about this new product. 5. Action Programs Hrebiniak (2013) opined that the action plan helps to outline the actions of processes that would be applied in order to achieve the organizational goal and objectives. Here, the action plan is made for launching the product as well as attain the objectives within six months. Strategies Actions Implementation process Time period Establish brand awareness Promote the product in the social media sites Create own website The product will be promoted in the site of facebook, as this is the most popular social media site in which consumers contribute their maximum time. Apart from that, an information technology team will be involved to create their own website. Initially the website provide only the product information After launching the product, they would offer online purchases for the products. 8th June - 15th August Product Launch Consider 2 local retail store in Melbourne and 2 stores in Sydney Offer at half of the product price At the first day, the product will be launched as well as offered at half price of the product. The store seller of the product would be benefitted as the organization will make additional expenses on them. 13th June Gathered feedbacks from customers Collecting feedbacks form the buyers of the bag Collecting feedbacks form other consumers about their expectations A team will be engaged who gather the feedbacks of the customers who purchase the product. The feedback will account their expectations and perspectives about the product. Another team will be engaged who gather the feedbacks of the customers who do not have any intension to make purchases. 13th June Meet the market demand Identify the demand by the feedbacks and supply as per the demand The feedbacks of the customers would help to identify the market demand for the product in Australia. As per the demand they would gradually increase the supply. 15 June - 20th December Provide more customer satisfaction Improve the quality by gathering the feedbacks of the consumers After knowing the expectations of the consumers, they would able improve the quality. A team will be engaged that would gather monthly feedbacks of the customers through online process. 15th July - 15th November Table 3: Action Plan for first six months 6. Conclusion The study concludes that the respective organization is expecting to enhance their business through promoting the new product in the Australian market. They would value the both the positive and negative feedbacks of the customers in order to improve their product quality. This would help them to improve their objective of enhancing the customers satisfaction. The increasing the satisfaction level, they would able to increase their sales as well. It further concludes that the organization adapts several strategies and policies to establish brand awareness and launch the product in the new market. Reference List Goi, C. L. (2015). Marketing Mix: A review of'P'.The Journal of Internet Banking and Commerce,2005. Hollensen, S. (2015).Marketing management: A relationship approach. Pearson Education. Hrebiniak, L. G. (2013).Making strategy work: Leading effective execution and change. FT Press. Kapferer, J. N. (2012).The luxury strategy: Break the rules of marketing to build luxury brands. Kogan Page Publishers. Kumar, N. S., Zia, M. (2016). A Three Dimensional Vertical Differentiation Model: Implications for Segmentation, Targeting and Positioning.Targeting and Positioning (April 3, 2016). Piercy, N. (2014).Export Strategy: Markets and Competition (RLE Marketing). Routledge. Schlegelmilch, B. B. (2016). Segmenting Targeting and Positioning in Global Markets. InGlobal Marketing Strategy(pp. 63-82). Springer International Publishing.
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